##### WRITER for marketing

# Marketing that moves at the speed of AI

Enterprise marketers choose WRITER to scale compliant, on-brand work, and accelerate time to market.

World-class enterprise marketing teams trust WRITER

##### SPOTLIGHTS

## Measurable impact from brand campaigns to customer acquisition

### Qualcomm saves 2,400 hours per month and manages 1,200 trademarks and terms.

[Read the story](/content/blog/qualcomm-customer-story/index.html)

### EE transformed marketing operations to scale 4,500+ products.

[Watch the video](https://go.writer.com/ee-webinar/)

### Vanguard achieves 57% time to market and launches first client-facing gen AI agent.

[Watch the video](/content/blog/vanguard-customer-story/index.html)

### Top 5 health plan achieves 60% productivity gains and reduces legal compliance review from 6 weeks to 5 days.

### Salesforce saves one work day per week and deploys agents at scale across its global marketing team.

[Read the story](/content/blog/salesforce-customer-story/index.html)

### Vodafone UK sees search rankings improve 30% and content engagement increase 2x.

[Read the story](/content/blog/vois-vodafone-marketing-transformation/index.html)

### Caidya delivers 66% faster time to market and transforms content generation workflows from hours into minutes.

### Adore Me accelerates content engine that enabled international expansion and a 40% increase in search volume.

[Read case study](/content/blog/adore-me-customer-story/index.html)

### 6sense increases marketing outputs by 50% and rebranded 100 blogs in 100 minutes.

[Read the story](/content/blog/6sense-customer-story/index.html)

## AI AGENTS

## Drive marketing impact, faster

## Empower everyone on your team to do their best work – on-brand, contextually rich, and compliant.

#### Content supply chain

Automate execution across your content lifecycle, from brief to launch, while maintaining brand consistency.

#### **Research and content strategy**

Securely search the web and connect to 1st and 3rd party systems to generate data-driven content strategy and comprehensive project plans.

#### **Content and creative development**

Build in your voice, style, and business context to generate and iterate on-brand content.

#### **Channel-specific derivative assets**

Generate on-brand derivative assets by audience, region, or channel with your specific requirements.

#### **Translation and localization**

Maintain voice globally. Use a specialized LLM to translate and adapt tone across 75+ languages.

#### **Automated compliance reviews**

Apply voices, style, and rules by default in AI outputs, instead of waiting on post-production reviews.

#### SEO/AEO/GEO content & optimization

Stay visible in AI search. Automate tasks, create on-brand content, and adapt your playbook as AI requirements change.

#### **Natural language query generation**

Analyze current web content against SEMrush data to suggest AI queries.

#### **Scheduled visibility monitoring**

Schedule weekly reports of mentions, citations, and sentiment across ChatGPT, Claude, Perplexity, etc.

#### **Gap and opportunity analysis**

Synthesize visibility data and generate dynamic dashboards with recommended actions.

#### **AI-optimized content creation**

Generate on-brand, compliant content with schema markup optimized for LLMs.

#### Field marketing automation

Execute personalized field campaigns at scale—so marketers can focus on creating experiences that differentiate.

#### **Event research and logistics**

Search the web to generate event themes, venue research, speaker bios, lookbooks.

#### **Localized event content creation**

Scale on-brand, region-specific, and polished deliverables — landing pages, emails, handouts.

#### **Lead capture and follow-up automation**

Generate highly personalized post-event follow up based on web research, campaign and CRM data.

#### **Event campaign analysis**

Generate executive-ready reports from campaign data and post-mortems from Slack or calls.

#### Automated brand & compliance reviews

Build brand, legal, and regulatory compliance into content workflows. Compress or eliminate entire review cycles.

#### **Load brand guidelines once**

Load brand guidelines, custom voices, approved messaging, and compliance standards directly into WRITER.

#### **Automatic enforcement and validation**

Apply voice, style, and rules by default in AI outputs. Flag human-generated issues in Google Docs, Word, and Figma.

#### **AI-guided self-serve reviews**

Reduce time spent on manual brand reviews by empowering users to run self-serve compliance checks.

#### **Production-ready, compliant outputs**

Generate polished documents, slides, and dashboards in branded templates.

#### Integrated campaign workflow automation

Accelerate your campaign lifecycle — coordinate across systems and teams to eliminate handoffs and get campaigns live faster.

#### **Brief to execution roadmap**

Turn strategic inputs into comprehensive campaign briefs and automatically update project plans in tools like Workfront or Asana.

#### **Multi-channel asset orchestration**

Coordinate parallel creation of on-brand content, derivatives, email, paid media, landing pages, and sales materials.

#### **Performance-driven optimization**

Aggregate scattered campaign data to identify campaign optimizations—and generate polished reports.

#### **Automated asset refresh**

Detect fatigue patterns and execute bulk creative updates to keep campaigns fresh.

#### Account-based marketing personalization

Scale depth, not just reach → execute true 1:1 ABM campaigns grounded in your data, narrative, and brand.

#### **Unified account research**

Aggregate signals from CRM, Slack, Gong, news, and intent data to generate 360° account profiles.

#### **Account-specific messaging at scale**

Generate tailored value propositions for buying committees that reflect each account’s strategic priorities and incorporate their language.

#### **Multi-channel campaign asset creation**

Generate personalized HTML emails, landing pages, microsites, and sales decks with brand consistency, at scale.

#### **Real-time engagement briefs**

Surface buying signals across channels and auto-trigger Slack account briefs to activate and keep teams aligned.

##### WHY WRITER

## Why enterprise marketing teams love WRITER

#### Scale execution without scaling costs

Increase marketing capacity by 40% or more. WRITER encodes your best playbooks to scale execution consistently. Delegate highly complex work to WRITER with confidence.

#### Get campaigns to market faster

Automate repetitive work, handoffs, and reviews. WRITER orchestrates across your people, data, and tools to accelerate cycles and launch campaigns faster.

#### On-brand and compliant, by default

WRITER applies your brand standards and approved knowledge automatically, so every output is grounded in your brand, voice, and strategy—and sails through reviews.

#### A platform IT teams will love

WRITER is built for the complexity, scale, and governance that enterprises need. Plus, IT teams gain the security and controls to deploy confidently.
