##### WRITER for technology # Scale work. Ship faster. Outcompete. Enterprise tech companies like Salesforce, Qualcomm, and Uber use WRITER to automate complex work and accelerate go-to-market. World-class enterprise marketing teams trust WRITER “There’s a tremendous amount of engineering required to transform models into reliable business tools. WRITER provides a refined, AI-powered solution that’s effective, easy to deploy, and has rapidly accelerated our workflows.” **Patrick Stokes** EVP of Product and Industries Marketing ##### SPOTLIGHTS ## Proven results across thousands of global teams ### Salesforce saves 1 work day per week per employee with agents at scale across marketing, product, and GTM enablement. [Read the story\ ### Qualcomm saves 2,400 hours per month and manages 1,200 trademarks and terms. [Read the story\ ### Uber scales central knowledge system to support 40,000 global agents. [Read the story\ ### Commvault accelerates go-to-market and enables teams to self-serve with agents deployed in weeks. [Read the story\ ### HubSpot empowers content design teams to work faster and more confidently. [Read the story\ ### 6sense increases marketing outputs by 50% and rebranded 100 blogs in 100 minutes. [Read the story\ ### Dropbox increases productivity across 12 departments and ensures brand compliance company-wide. [Read the story\ ## AI AGENTS ## Transform go-to-market execution ## Empower marketing and sales to automate complex work, scale impact, and drive growth. #### Content lifecycle Automate execution across your content lifecycle, from brief to launch, while maintaining brand consistency. #### **Research and content strategy** Synthesize data from internal knowledge and external systems to inform strategy and build your plan. #### **Content and creative development** Build in your voice, style, and business context to generate and iterate on-brand content. #### **Channel-specific derivative assets** Generate on-brand derivative assets by audience, region, or channel with your specific requirements. #### **Translation and localization** Maintain voice globally. Use a specialized LLM to translate and adapt tone across 75+ languages. #### **Automated compliance reviews** Apply voices, style, and rules by default in AI outputs, instead of waiting on post-production reviews. #### AEO/GEO content & optimization Stay visible in AI search. Automate tasks, create on-brand content, and adapt your playbook as AI requirements change. #### **Natural language query generation** Analyze current web content against SEMrush data to suggest AI queries. #### **Scheduled visibility monitoring** Schedule weekly reports of mentions, citations, and sentiment across ChatGPT, Claude, Perplexity, etc. #### **Gap and opportunity analysis** Synthesize visibility data and generate dynamic dashboards with recommended actions. #### **AI-optimized content creation** Generate on-brand, compliant content with schema markup optimized for LLMs. #### Field marketing automation Execute personalized field campaigns at scale—so marketers can focus on creating experiences that differentiate. #### **Event research and logistics** Search the web to generate event themes, venue research, speaker bios, lookbooks. #### **Localized event content creation** Scale on-brand, region-specific, and polished deliverables — landing pages, emails, handouts. #### **Lead capture and follow-up automation** Generate highly personalized post-event follow up based on web research, campaign and CRM data. #### **Event campaign analysis** Generate executive-ready reports from campaign data and post-mortems from Slack or calls. #### Automated brand & compliance reviews Build brand, legal, and regulatory compliance into content workflows. Compress or eliminate entire review cycles. #### **Load brand guidelines once** Load brand guidelines, custom voices, approved messaging, and compliance standards directly into WRITER. #### **Automatic enforcement and validation** Apply voice, style, and rules by default in AI outputs. Flag human-generated issues in Google Docs, Word, and Figma. #### **AI-guided self-serve reviews** Reduce time spent on manual brand reviews by empowering users to run self-serve compliance checks. #### **Production-ready, compliant outputs** Generate polished documents, slides, and dashboards in branded templates. #### Integrated campaign workflow automation Accelerate your campaign lifecycle — coordinate across systems and teams to eliminate handoffs and get campaigns live faster. #### **Brief to execution roadmap** Turn strategic inputs into comprehensive campaign briefs and automatically update project plans in tools like Workfront or Asana. #### **Multi-channel asset orchestration** Coordinate parallel creation of on-brand content, derivatives, email, paid media, landing pages, and sales materials. #### **Performance-driven optimization** Aggregate scattered campaign data to identify campaign optimizations—and generate polished reports. #### **Automated asset refresh** Detect fatigue patterns and execute bulk creative updates to keep campaigns fresh. #### Account-based marketing personalization Scale depth, not just reach → execute true 1:1 ABM campaigns grounded in your data, narrative, and brand. #### **Unified account research** Aggregate signals from CRM, Slack, Gong, news, and intent data to generate 360° account profiles. #### **Account-specific messaging at scale** Generate tailored value propositions for buying committees that reflect each account’s strategic priorities and incorporate their language. #### **Multi-channel campaign asset creation** Generate personalized HTML emails, landing pages, microsites, and sales decks with brand consistency, at scale. #### **Real-time engagement briefs** Surface buying signals across channels and auto-trigger Slack account briefs to activate and keep teams aligned. ##### WHY WRITER ## Why B2B & B2C tech companies chose WRITER #### Multiply output without adding headcount Increase go-to-market capacity by [40% or more](/content/blog/prudential-customer-story/index.html). WRITER encodes your best playbooks to scale marketing, sales, and operations consistently. Delegate highly complex work to WRITER with confidence. #### On-brand and compliance, by default WRITER applies your brand standards and approved knowledge automatically, so every output is grounded in your brand, voice, and strategy – and sails through reviews. #### Seamlessly integrated with your tech stack WRITER connects with the platforms that power your business, through native and custom connectors. Extend your current investments while maintaining the governance and brand control that go-to-market teams require. #### A platform business and IT both love WRITER is built for the complexity, scale, and governance that enterprises need. Plus, IT teams gain the security and controls to deploy confidently. ## Explore resources for technology #### Empowering support with AI agents Learn how Uber built an AI-ready culture by embedding AI directly into existing workflows, fostering a growth mindset, and turning support agents into AI champions. **[Watch the webinar](https://go.writer.com/empoweringteams-uber)** #### Driving AI adoption at Adobe Learn how Adobe’s Jason Baer built an AI ambassador program that overcame adoption resistance and transformed everyday tasks into strategic opportunities. **[Listen to the podcast](/content/blog/humans-of-ai-jason-baer/index.html)** #### The six pillars of The Agentic Compact Get the definitive framework for deploying safe, responsible, human-agent collaboration. **[Download the report](https://go.writer.com/the-agentic-compact/)** #### From dashboards to action IBM’s Group VP of Data, BI, and AI Strategy shares frameworks that separate successful AI deployments from expensive experiments. **[Listen to the podcast](/content/blog/humans-of-ai-bruno-aziza/index.html)** #### Marketing ROI calculator Get an instant, personalized ROI calculation and see how WRITER transforms marketing workflows with agentic AI. **[Calculate your ROI](/content/ai-roi-calculator/index.html)**